Elena Lysiakova

Elena Lysiakova
4 milestones of shaping your product value

4 milestones of shaping your product value

Clearly state your product value, its advantages, its audiences, and your proposition for each one of them — then you’re set to launch.

Finding the right monetization strategy for your startup

Finding the right monetization strategy for your startup

The key to startup success lies in product metrics (if you know what to measure)

The key to startup success lies in product metrics (if you know what to measure)

The numbers and metrics have the power to guide you at any stage of your product development, so don’t rely on random luck — measure to grow.

Don’t rush to launch your MVP: validate the idea first to measure demand

Don’t rush to launch your MVP: validate the idea first to measure demand

It’s way more efficient to spend ~10 days validating your idea than to waste your design, development and testing teams’ time (and budget) on an app that no one needs.