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Don’t rush to launch your MVP: validate the idea first to measure demand

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in Insights . 7 min read

It’s way more efficient to spend ~10 days validating your idea than to waste your design, development and testing teams’ time (and budget) on an app that no one needs.

Forward Thinking Product Creators: Meet the Paralect R&D Team

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in Product Engineering . 4 min read

It's a Blockchain — 101

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in Insights . 7 min read

Compared to traditional database structures, we’re eager to see how the programmable nature of smart contract enabled blockchain systems can transform the way businesses and people interact in the digital world.

Research Product Personas, build your ICP and wrap up your market research

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in Marketing, Product Management . 6 min read

Research and build your Ideal Customer Profile (ICP) and define the buyer personas you want to target with your MVP or new feature update.

Valet in the sky — Computer Vision with Azure AI

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in Product Engineering . 7 min read

Our idea was to adopt new cutting-edge Machine Learning approaches to “everyday life” problems. The problem is simple – find occupied and free spaces in parking lots.

The Value of Experiments Part Two

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in Product Management . 9 min read