growth

Finding the perfect focus for your product with the North Star metric

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in Product Management . 7 min read

Defining a North Star metric is a great tool to help you grow your product successfully. Check the story on finding the perfect focus for the Daily Burn workout app with this exact metric.

Finding the right monetization strategy for your startup

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in Startup . 5 min read

The key to startup success lies in product metrics (if you know what to measure)

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in Product Management, Startup . 7 min read

The numbers and metrics have the power to guide you at any stage of your product development, so don’t rely on random luck — measure to grow.

Earn it, Build it, or Buy it — Three Ways to Grow a Community around your Product

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in Marketing . 8 min read

Building a community-driven product requires consistent delivery of value and listening to and understanding your audience.

The Value of Experiments Part Two

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in Product Management . 9 min read

No matter how good we are at predicting and speculating, experiments can not only solidify your predictions but can also unveil totally new perspectives.

Most common challenges faced by startups (and some not so common)

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in Startup . 6 min read